even the 2024 ncaa women’s final had higher ratings than this game (mind you that was caitlin clark vs undefeated south carolina). this years women’s final had higher ratings than all but game 7 here. i think march madness is perfect for manufacturing hype, there’s something simple about win and advance, lose and go home
I feel like it’s been unfair to compare finals viewership to March madness because one is a 7 game series and the other is a one off so it’s more enticing, but the fact that CBB still outperformed the nba in a winner take all game is shocking to me. NBA teams run good offense and play defense in the playoffs, it’s just that guys are at such a high level it’s hard to stop them from scoring. Hurley and Oats who get credit for their systems run a lot of NBA stuff
It’s just a lot easier to stop a college team that usually only has a couple high level scorers out there at once. It’s rare to find a college team where everyone is a threat to go off and everyone can create their own offense, meanwhile thats expected in the NBA. I think NBA teams have some culture, but I think we will see college cultures begin to fade with it becoming like a free agency. How do you build culture with one year players